Attorney Marketing Profits is a full-service marketing firm that will develop a customized strategic marketing plan for any attorney or law firm.  We do “Marketing for Attorneys, By Attorneys” so we understand how attorneys think and law firms operate, and we recognize that attorney marketing is different than marketing for other types of businesses.

At Attorney Marketing Profits, we specialize in understanding and leveraging every available avenue – websites, social media, videos, blogs and other marketing tactics – to ensure that your clients see you as an authority in your practice area.  We know from experience if you are recognized as an authority, then current clients will remain loyal to you and new clients will want to hire you.

Local Search Marketing

Now more than ever, when people have a problem the first place they go to find a solution is the internet. We know that most attorneys and law firms practice in a defined geographical area.  For that reason, we use our systematic process to make sure you show up in the local search results of people looking for legal services in the city, state or region where you focus your practice.

Website Development and Lead Capture

No website? No problem. We’ll create a professional website for your law firm at a competitive price, and then we will ensure it has all the necessary components to be an asset that will continue bringing business into your firm month after month.

Already have a website? We’ll optimize it for search purposes and make sure that it has the necessary elements to hold the attention of potential client leads when they visit your page and capture their contact information so you can follow-up with them automatically, no matter when they visit.

Blogs – I’m sure you’ve heard how important a blog is to generating new clients for your legal practice.  If you have or want a blog, Attorney Marketing Profits can help you determine the focus of your blog and/or create the content for you so all you have to do is sit back and enjoy the fruits of our labor.

Social Media Marketing

Having the ability to interact with the people in your sphere of influence and continually add new followers is priceless. You have probably heard of Facebook, Twitter, YouTube, and LinkedIn, but knowing how to optimize your social media channels and use them effectively can be both confusing and incredibly time consuming.

Attorney Marketing Profits will handle your social media marketing by optimizing and maintaining your channels to help you build and market you brand through the social web. We have varying degrees of involvement and training solutions for you, so contact us today to find out more.

Online Video Marketing

Videos allow potential clients to get to know you before they ever speak with you on the telephone or meet with you in person.  We know from experience that if someone knows, likes and trusts you, then they are more likely to hire you. Relating your values and personalizing the way you conduct your practice through a series of short videos can go a long way in winning new clients.  That’s why we recommend our clients include videos in any law firm marketing plan, and we make it easy for them to do so.

Search Engine Optimization

Search engine optimization begins with picking the right keywords to target the words and phrases that people are using to search for attorneys like you.  Once we determine the right keywords for your attorney marketing plan, we will optimize your website, social media channels and other web assets to create marketing funnels that drive traffic to your website and get your firm to the top of the search results for Google, Yahoo and Bing.

Reputation Management

It is important to know, and respond to, what people are saying about you online. If you sign up for one of our reputation management programs, we will monitor what is being said about your on the internet so you can quickly address any problems but also encourage positive feedback from your clients. You must remember that you can’t always turn a negative review into a positive one, but if you follow-up quickly and show that you value other people’s opinions, sometimes that’s enough to offset any sting from the bad review.

Other Attorney Marketing Needs

In addition to the marketing tools listed here, Attorney Marketing Profits can assist you or your law firm in any avenue of lawyer marketing that you are currently using in your business.  Whether you have been using direct mail, flyers, radio or tv ads, Yellow Pages or any other form of traditional advertising, we will consult with you to determine how to incorporate all of these tools and create the best attorney marketing plan for you or your law firm.

If you want more information about any of our services for your law firm marketing, please fill out the form on our contact page and we’ll be happy to send you more information.

Attorney Marketing Services

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Written by Richard Martindale - About the Author: Richard Martindale is a practicing attorney and the President/CEO of an internet marketing company in Austin called Clockwork Social Media. Richard also publishes the Attorney Marketing Profits Blog. Naturally this article is connected to Richard’s profile, Twitter, Facebook and to LinkedIn so check him out in all these places.